Digital Marketing
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EngageLab: Easiest Way to Integrate Push Notifications into Your App
The main mission of EngageLab is to make it easier for mobile app developers to create and manage push notifications,…
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Trollishly: Digital Marketing Strategies For Gym And Fitness Clubs
Digital marketing is essential for making money in your gym business. So, if you are a fitness business owner who…
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Best Machine Learning Blogs to follow in 2022
The best machine learning blogs to follow in 2022 are: These blogs usually update in a more informal and conversational…
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Social Media Tools Every Business Needs
In this final chapter, we’re going to discuss tools every business should consider looking into for their social media marketing…
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The Humble Beginnings of Social Marketing
We all enjoy life through a series of defining experiences with friends and loved ones in our social circles: people…
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Accounting for the Influencers
In Chapter 1, I briefly introduce the social influencers and how they affect purchasing decisions. In this chapter, I discuss…
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Marketing via Niche Networks and Online Influencers
Throughout this book, I discuss social influence marketing on the major social platforms: what you can do on the paid…
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Comparing Social Influence Marketing with Other Marketing Efforts
It isn’t enough to deploy social influence marketing (SIM) in isolation of every other marketing effort. If you do, you’re…
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Getting Social with Your Marketing
Expert influencers A consumer who’s mulling over a high-consideration purchase might also consult an expert influencer. An expert influencer is…
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Defining Social Influence Marketing
A discussion of any subject needs to begin with a definition, and so here’s the one for social influence marketing:…
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